These days, it seems as if more and more people are shopping online. Indeed, the number rates in the billions. This, of course, has the potential to destroy local communities and the main streets that are the heart of them. This can have devastating impacts on a local economy and the people who live in it. Therefore, you should make an effort to try to shop small and local. Here are three reasons why.
Shopping local can give customers a significantly better experience than a cold international chain or a website. Indeed, this is one of the main draws of shopping at a small and local store. Employees are more likely to care, know their customers, have experience, and be experts in their product field. This, in turn, results in a more positive experience for a customer. You go to a website if you want something quick and dirty. You go to a main street store if you want a good experience.
It Helps Them Grow
For small businesses, customer retention is key to business growth. That means it’s not enough to shop in them once. If you value their services and their establishments, then you should patronize them again and again. Doing so will help ensure that a small business has the funds and support necessary to keep going in an economy that is often stacked against it.
Reinvestment in the Community
When you purchase a good or service from a main street business, you aren’t just investing in them. You are investing in your community. This is because contributions to small businesses turn into an investment in your local property taxes and schools and helping your neighbor getting hired for a family-sustaining job. Small businesses don’t take money and put it into the pocket of a billionaire. Instead, they take that money and put it back into your community.
Keep in mind that where you spend your money is about more than just a purchase. It’s essentially a vote. It’s a statement of values. Would you rather spend your money by saving a couple of bucks? Or would you rather invest your limited dollars in a thriving main street, your neighbor’s job and a fair distribution of dollars across the entire country? There is a reason that small and local businesses are so idealized. Investing in these types of jobs is often what is best for the community.
Shopping local can secure you better ingredients for your cooking! Click here to try out a tasty recipe for smoked sausage pasta!